THE RAINMAKER SERVICE EXCELLENCE SYSTEM 

1. Creating Connection: The Key to Long-Term Success

The first in our service series, Creating Connection: The Key to Long-Term Success lays the foundation for creating a world-class customer experience that will differentiate you from your competition. You’ll learn why so many consumers inherently distrust the promises most companies make to them and what you need to know to ensure that your own promotional efforts work to create lasting connections with customers. Learn what matters most to customers, how you can use that knowledge to your advantage and how to avoid the disconnect traps that plague so many customer relationships. 

2. Becoming a Service Leader

The second topic in service series shows you want you need to establish if you truly want to stand out from your competition in a crowded marketplace. Becoming a service leader is possible for any company, but it means much more than simply meeting expectations. And it all starts with understanding your customers better than you ever have before. What makes them tick? What motivates their actions? In Becoming a Service Leader you’ll discover the answers to these all-important questions and what you need to include in your service excellence toolkit. 

3. Service Leadership: Transforming Your Company

In Service Leadership: Transforming Your Company, the 3rd topic in our service series, we examine the individual qualities you must embrace in order to continue the journey towards service leadership and helping your company become the preferred provider in its industry. Transforming into a service leader doesn’t just happen, it takes top-level support and a clear roadmap for successful implementation. Learning to think and perform differently is a challenge for many, but it’s absolutely essential to separating your company from the competition. In this series, we’ll show you the way.

4. The CoreBranding Dozen: 13 Success Strategies for Service Leaders

In this installment, you’ll learn simple yet highly effective ways to change the essence of your customer relationships and position you as a shining star in your marketplace. The 13 strategies covered in the CoreBranding Dozen can be implemented by anyone regardless of your level of experience, but the difference they can make to you and your company and dramatic. The CoreBranding Dozen will provide you with very specific tools you can use on a daily basis to elevate your status from OK to outstanding. 

5. Service Stewardship: Eliminating Obstacles and Sustaining Momentum

In the final entry in our service series, we examine the nature of change and why it’s sometimes so difficult to bring about organizational change even when everyone involved is convinced of its merits. In Service Stewardship: Eliminating Obstacles & Sustaining Momentum, you’ll learn how to identify the most common barriers to success and what to do when you encounter them so that you can avoid stalling and keep your team moving forward. You’ll be introduced to the foundational building blocks that are necessary to ensure your service leadership initiative becomes a winning platform for long-term success in your industry.